The Soul of an Organization (2002)

2002 | 257 Pages | ISBN: 0793157803 | PDF | 1 MB

Who you are determines how you will do: why values make or break businesses. Corporate culture is proven to be a powerful force that drives business excellence and long-term success. Learn how Southwest Airlines, Wendy’s, Dell Computers,, and others implemented core values to propel them to the top of their industry. And learn how you can do the same!

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